Im looking for a uniquely identifyable object that can stand on its own and allows to be played with depending on the context
Im a great fan of abstract conceptual logos playing with negative space.
Preferrably the core value of the company form the basis for association to the object and it would appreciated if a dental element could be integrated somehow
Maybe the Golden ratio as a background grid or
Freemasonry symbolism can form a basis of inspiration as well
Application of object (For instance);
- in monochrome as well as
- in multicoloured segments to reflect plurality (happy primary google colours, saying everyones welcome here)
- or with the object seated in a base illustrating "the tooth in its surroundings" in the context of periodontal gum treatment
- or with the object in a design grid, reffering to .. craftmanship... cad-cam dentistry.
I do however allso realise that maybe it is to much to strive for all of the above :);
a non cliche negative space concept design will do without allowing for variation in context
The pictures posted in this brief do not depict what im looking for exactly. Just individual parts of it. What im looking does probably not exist yet, in dental context anyway. The way google uses their logo (being dynamic and subject to variation) comes closest to the concept.
My current website is https:/tandarts-haarlem.nl
I will be changing this to a new minimalistic theme (probably minimum pro theme by studiopress)
So the logo must allow for usage in such environment as well.
The 1on1 project in the topic is referring to implementation of the new logo into the new website
In the comming year we will allso be moving our practice to a new location, which will be the ocasion to start using the new identity
Below you find the pinterest board in which i am collecting pics for the interior design
Included in the pinterest board is a picture of the office of Barra&Barra, an architecting company. Their interior give a pretty good idea of the atmosphere id like to create in the new practice location. I allso like the cleanliness of the font they used in their logo