Wie viviane.wyss das erste auto, lkw oder transporter design Abenteuer antrat
Wofür sind Sie bekannt?
In welcher Branche, denken Sie, ist Ihr Unternehmen am ehesten zu Hause?
Erzählen Sie uns, wer Sie sind und wen Sie erreichen wollen?
HBT-ISOL is an established company in the ground noise and structure borne cancellation business for the construction market in Switzerland (Körperschalldämmung und Erschütterungsschutz). We offer this solution in the surface construction (Hochbau) as well as in the underground construction (Tiefbau, Schienenverkehr). We are a family owned business and the market leader in Switzerland with 30+ years experiences and approx. 50 employees. Our brand name, the logo and specially the brand colors have a high recognition in our target market. Our customers usually know who we are, only by seeing the brand. We sell either products or entire sytem solutions. Target groups are mainly construction engineers, acousticians, architects and construction companies
Was inspiriert Sie und wie stellen Sie sich das Design für Ihr Unternehmen vor?
We need a design for our new white company car (a 2017 Renault New Grand Scenic). Check on the Renault website for the Bose-Edition with the blanc glacier colour. This car will be used by our sales reps to visit clients as well as to use for private purposes.
The new design should transport the USP(s) of our products and services and emotionally target the audience that we are creating silence for their well-being. On the car we shall see in minimum in which business we are (Schutz gegen Körperschall und Erschütterunen), our new logo, our website, and our slogan: "passion for silence"
We are open with regards to the car decal but prefer a minimalistic design. That means there can be some areas laminated, but not ALL of the parts. Also, all the glass parts shall be free of full decals. The only exception is the rear window where at maximum the slogan or the website or the transparent logo can be placed.
We expect our corporate colors (light blue (CMYK: 92,15,0,0) and yellow(CMYK(0,0,100,0)) and shades of it in combination with grey or black to be used also as design elements (bigger areas, etc.).
The designer can use our image material on the website as well as "new" designs or renderings. However, solutions with no images are preferred at this stage.
Car images are attached as well but given the car is quite new we could only find limited car photos on the internet.
In the file "Broschure_Grand_Scenic" you can see some measurements on the real car but pay attention that we are going for the GRAND Scenic and not the normal Scenic.
For any other details do not hesitate to contact us and I will share with all participants. Communication language shall be either English or German.
Dateiformate der finalen Designs
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