The name of my Podcast is: Wedding Photographer's Launchpad. I’m looking for a logo that will convey an opportunity for learning, explosive growth. The branding I’m developing is modern, simple and geared towards 20-40 somethings who are ready to launch their photography career.
The organization has two arms: #1 Podcast. #2 Website.
Overview: I will be interviewing industry leaders and will focus on the business and marketing of wedding photographers. My target audience are aspiring wedding photographers (20-45 years old and) who still have a day job and want to take the leap to full time wedding photography success.
Mission Statement: To produce a daily podcast interviewing the world's most inspiring and successful wedding photographers, sharing their journey and empowering listeners to take their photography to the stars.
Details of Logo Concepts: My initial thoughts are to have a rocket blasting off. My website design will be quite "flat", so I’m thinking the logo should match this look. Take a moment to look at the kind of icons people are using for their iTunes podcasts. I want mine to stand out. I want the viewer to be curious and see action. If you want to incorporate a camera in the logo, stay away from cheesy. The camera icon has been done A-LOT and I think I want to stay away from that unless you have something that will blow my mind.
Color palette. I’m really liking subtle colors with one or two brighter elements.
Remember, the name is "Photographers Launchpad". This doesn't necessarily need to be a rocket, but something BLASTING off would probably be a great representative. See logo samples. Notice, there are lots of silly looking/kid rockets out there. Let's stay away from the juvenile rocket.