offerussolar will run community solar buying programs in Australia, negotiating great deals for groups of people that want home solar power systems in their area.
Offerussolar will run campaigns in a given area, encouraging people in a certain area to sign up to a buying group. Then, we will screen installers for quality and present discounted group offers to our members.
Our target market is made up of home-owners who are environmentally conscious and online. They are mid to upper class, and have disposable income.
Offerussolar is the first test of the offerus model: capturing people in an area who share a common need for a product, and finding great offers for their group. As such, I'd potentially like to be able to reuse the stem 'offerus' from the logo, in future logos. However, for now, 'offerussolar' should be one cohesive brand.