Our target demographic are educated, have sufficient financial resources to afford out-of pocket health services, are usually familiar with preventative/lifestyle and complementary medicine. Osteopathy takes a wholistic approach to health, however its basis is in medical health science, not alternative medicine philosophies.
We're looking to portray an energetic feel, movement, and vitality - but not funky or hippy. It should still engender professionalism. A graphic or pictorial mark portraying physical movement and/or a sense of wholism/integration might aid this.
We want to work predominantly with shades of blue (not pastels though), contrasted with a brighter, tropical shade of green.
We would like two versions:
- one without a sub-line
- one with the sub-line -- Osteopathic & Integrative Medicine -- in smaller text below the main logo.
Thanks in advance for all your designs.