The demographics of our target audience will be mainly between 18-45.
Need to have a contemporary touch, communicating luxury and class as well as a relaxing zen, spa feel!
This is a new class of mental health clinic, offering professional, high end mental health services without a very clinical feel. The client will feel as though they are entering a spa.
Adjectives that would describe their experience would be: Relaxing, inspiring, hopeful, motivating, serious, professional, credible, worthwhile, attractive.