Shoreline Music is the world's oldest online seller of musical instruments. Before there was eBay, Facebook, or Google, we were offering fine, handmade gear to musicians around the world. For the past 5 years, we've been the highest-rated online merchant in the entire music business—100% positive lifetime feedback in every venue where we sell. Our brand is premium, but our vibe is inviting, relaxing, and friendly.
After 18 years with an essentially unchanged website and logo, we updated 3 years ago. I'll attach the originals, but we went from a line drawing to a modern, text-only design (we relocated from the coast ages ago, so the pier/shoreline was way outdated).
We just upgraded our website again, and it's a pretty dramatic improvement.
I'm looking to upgrade the logo, as well, but match the look and vibe of our recently-updated website at shorelinemusic.com.