ReadyWill Membership Card

Technologie

Ready Will is a business that stores living will information and makes it immediately and securely accessible via NFC and QR code technology embedded in cards and jewelry

I need a membership card design with a QR code on the back. It will act as an ID card with an NFC chip. I would like the card to be appealing to adults 40 to 100, luxurious feel. I want the "Star of Life" (without the Rod of Asclepius) subtly incorporated in the design. Enough so that first responders would recognize it but not look blatantly medical like a medical alert bracelet. The card should include (front or back based on design): * ReadyWill Logo (see attached) * Cardholder's name * Cardholders short URL to access Living Will (i.e. rwill.co/30940e30) * some designation of NFC and/or "Tap card to acccess Living Will" * some clear indication/label this is an "Advanced Directive Card" * instructions on how to access living will (via NFC, QR, url or phone) * QR code * ReadyWill URL (readywill.com) The card will need a way to gently identify the NFC if it is not visible in the design. The size of the card is a standard credit card size: 85.60 × 53.98 mm (3.370 × 2.125 in) The winning design has to feel more like a membership card, not a business card. Here are some good examples: http://bit.ly/YSPtci http://bit.ly/QS6cI7 http://bit.ly/SKGunh http://bit.ly/VtXyMF http://bit.ly/RUsf2c http://bit.ly/RUsRVE http://bit.ly/U8NPLG It's also important that the NFC feature of the card is clear with the QR code on the back as a backup way to access the living will. Here are some examples of cards that make the NFC feature visible in the design: http://bit.ly/UwPBra http://bit.ly/UqTg7V http://bit.ly/YSRR2F If it makes sense, consider using either transparent or frosted cards and spot finishes in the design to give it a unique look I am very open to creative interpretation and hope to build a partnership with a designer for further collaboration.

My next step will be packaging. I will be using Burgopak2Go 5.1 or 5.2 (http://burgopak2go.com) so I would like for the design to translate easily.

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