Water Softener Guys is a company that has established itself as a leader in technology applied in water treatment equipment and has attained wide recognition for providing sound, cost-effective and reliable solutions for the purification and treatment of water.
Style-wise, they were looking for a professional landing page design that allowed them to educate their audience on the issues of hard water and what they can do to solve the problem.
Based on the wireframe provided and their inspiration websites, I created a simple and clean design that has minimal text, eye-catching screenshots of their guide, and clear CTAs that invite the reader to download the material.