As I become aware of the client expectations and desires, I went through j.G.Early website, the history of the company and what they are aiming at, I visualized the logo that will represent them best, the synthesis of their work.

The pyramid that symbolizes the foundation of their business was a very important symbol to work with. This version is concepted whole as a wide-base pyramid, formed of three triangles. I kept it all in black, except the green triangle symbolizing earth and respect for the environment.

Name incorporated in the logo, goes all around the pyramid, mimicking the shape of the logo, making it more compound.

I tried to keep the typeface clean, minimalist, sofisticated. Something to be easily memorized and unike.

I hope I have met the expectation of the client, as I enjoyed very much working with this logo.