We are looking for a creative and informative representation of our 'design thinking' approach to client solutions.
This is primarily to be used as a large poster / banner (3m x 1.5m), but ideally we would like it to also scale down to fit on other media (e.g. across the top of bottom of a portrait A4-sized marketing page) - either as an exact replica, or as an adapted version.
Attached is a page describing how 'design thinking' applies to our business. This poster should capture the key ideas in a simple and striking manner. These key ideas are (coloured text in the document):
-Methods, frameworks, tools and purposes
-Empathy / understanding of problem
-Creativity in the generation of insights and ideas
-Analyze and fit solutions to the context
-Ability to print at 3m x 1.5m
-Avoids too much white space (perhaps a tinted background?)
-MUST include the text: "The heart of all innovative solutions is great design"
-MUST include the text: "Lixivium Consulting [or logo] Powered by design thinking"
The rest of the design is up to you. Also attached is a mock-up of one idea we had, although this should definitely not be a constraint on any other ideas.