Erzählen Sie uns, wer Sie sind und wen Sie erreichen wollen?
It is a medical directory which will allow users to search for medical practitioners in their area. Therefore the website has 2 target audiences. The medical practitioners whom the site must encourage to register themselves and keep their information up-to-date in order to become visible on the searches and the public who are looking for a specific practitioner. The site will be free to use in the initial launch and this should be clear.
In welcher Branche, denken Sie, ist Ihr Unternehmen am ehesten zu Hause?
Welche Vorstellungen haben Sie bezüglich Stil und Thema vom web page?
It must be welcoming, clean and fresh. The users must know exactly where to go to do a search, they must know that the site is free and registration is no required although encouraged. The medical practitioners must feel that they are well represented on the site and therefore must be professional as well. Public coming to the site will probably be feeling ill and the site should try make them feel they will be well looked after and ideally start to make them feel better already.
Beschreibung der Seitentypen
You can see the functionality that needs to be included in the landing webpage on http://www.medicalnetwork.co.za. If you go to the link and click on the "Looking for a doctor". We want the search functionality to be accessible on the landing page and we want space for the results and map to be displayed.
We just need the landing page at this stage. The existing logo can be used as is or changed.
Was vermieden werden soll
No dark colours. Mustn't become too doctor orientated as many medical practitioners will be represented. Mustn't be too busy or confusing.
Dateiformate der finalen Designs
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